There you have it 6 brands using completely different strategies and killing it on TikTok. With handmade baked goods becoming extremely popular on TikTok, browniegod proves that e-commerce is definitely the best way to break into a saturated market. Can your team members each do a video to introduce themselves? Share what keeps you motivated and inspired as a small business owner. Your Inspiration: Another type of video that does well on TikTok are inspirational videos. TikTok video from Callah:) (@0_0bo1): "There bestie. Save my name, email, and website in this browser for the next time I comment. Whether a small business or a large one, TikTok has several powerful features that guarantee exposure of your brand's campaign to other social and international communities. #smallbusiness #randomthings #boutique #smallbusinesscheck #startabusiness. Do you have a dedicated home office? Pwuffy is a small business on TikTok that sells original plushies, ita bags and cute accessories. The more you differentiate your brand or product and create videos tailored to your audience, the better your chances of appearing on the For You feed and being found by more customers. Employees: Determining wholl lead the strategy, creation and handle the day-to-day activities. As you already saw from other small businesses examples on TikTok, building your presence is something that will help you in the long run by connecting with your audience where they are already engaging. This is free advertising for you, as the audiences of these creators will want to find the origin of the sound. Organizing Inventory: If you are a product-based small business you can show off how you organize inventory. Mondays to Fridays | 9am 6pmNo.11-2, Jalan Manis 4,Taman Segar, 56100, Kuala Lumpur. 33. 25. Written byby As long as you have good TikTok ideas for this social media platform, you can produce content that will show up on the 'For You' feed of users in general. A Stash Pack Guide 100% smell proof, 2020 Sticker Campaign, 420, 420 Giveaway, 420 party, 4th amendment, 5' Pod, 6' Pod, 7' Pod, 70s hippe, 70s style, Aapi, aapi community meaning, aapi heritage m. Even though theyre tiny, they are super artsy and intricate. She believes virality is driven mostly by consistency. The takeaway here is to tell stories that will resonate with your audience. Do Not Sell or Share My Personal Information. Share the story behind the inspiration or what happened when you first had the idea to start your small business! Short information like these helps your viewers feel closer to your business. #jewelrybusiness #jewelryhack #howtostyle #jewelrytips #smallbusinesscheck. #howto #flatlay #flatlays #smallbusiness #smallbusinesscheck #photoshoot #photo #flatlayphotograpy. .css-gyywni-H4UserName{font-family:ProximaNova,Arial,Tahoma,PingFangSC,sans-serif;font-weight:600;-webkit-flex:1;-ms-flex:1;flex:1;overflow:hidden;text-overflow:ellipsis;color:rgba(255,255,255,1.0);}. The dedicated owner documents every step of the soap-making process, creating fascinating videos for their followers to enjoy. Joining a volunteer group or helping one needy person is more than enough. Customers really like it when you acknowledge them as this implies you see them as more than just a source of income. #womeninbusiness #entrepreneurlife #modernfarmhouse #homedecor #ourcommunity #boutique. And according to our research, the best times to post on TikTok are: But from 10 a.m. to 4 p.m. Tuesdays through Fridays is when youll notice the highest engagement on TikTok. Ho grew in popularity on YouTube as a fitness instructor sharing pilates workouts and advice, hence the name @blogilates. Artisan candles have been a key trend over the last few years, inspiring independent candle makers to develop their own range of scents. Squads all here #youngnails #teamYN #squad #YNsquad #ganggang #meettheteam #youngnailsinc @gregorysalo @raybracamontes4 @traceyreierson @hsalo27. #smallbusinesscheck #jewelrybusiness #handmadejewelry #businesscheck. Ask For Follows: TikTok isnt your main social media account, its totally acceptable to ask for your followers to also follow you on Instagram or Facebook for content. There's no denying the power of going viral on TikTok, especially for small brands and businesses. Brands on TikTok can aim to build their TikTok presence with: You can engage with your audience, foster connections and build a relationship with your specific niche by connecting with them in the comment section or answering their questions. 28. #SmallBusiness | TikTok #SmallBusiness 92.2B views Whether it's a local shop or a brand new start-up, here's to each and every #SmallBusiness. Content creation: The cost of producing a TikTok video, which includes the planning, creation, editing and audio. People love seeing the why and the process behind our products, says King, it makes the brand relationship less transactional and more of a relationship.. Making one of my favourite sets today #smallbusiness #smallbusinesscheck #handmade #slowfashion #fyp #fashion. 3. They have even gone one step further, using platforms such as Uber Eats and Deliveroo to deliver their products around the UK. TikTok is packed with low-fidelity videos people love watching, not because of their pixel quality. But goals shouldnt be arbitrary. Here are some small businesses on TikTok that I have recently discovered that have some amazing, cute items! TikTok loves photo dumps with the right caption, trending audio, and great brand pictures, Meite says. Polls are part of great TikTok video ideas where you can gather feedback from your viewers and followers about future business plans, and content. Memes, comedy and new marketing ideas fascinate him all the time. This could be anything from how you style photos for Instagram photoshoots, how to the settings on a professional camera or the type of lighting you use. Tina, the founder of XXL Scrunchie & CO, tells the story of how she didnt want to join TikTok because she didnt think she had the bandwidth. optimize any bio in 8 steps to find your dream customer. How do you use the trending sounds? Measurable: How do you indicate your progress toward this goal? Partner with creatives and influencers 4. You might be surprised to learn that there are a ton of great TikTok videos about entrepreneurship and small businesses. Disclosure Policy I spoke to Hoodjabi founder Kady Meite. Having this content mix ensures they appeal to a range of buyer personas, from Vietnamese consumers looking for a taste of home to curious eaters. Featuring another small business helps both you and your business partner to promote in each others sphere of influence. How to Go Viral on TikTok as a Small Business. She creates digestible copy that is fully optimized for SEO and gains positive engagement from readers. warmandfuzzysoapery creates handmade soap with character, allowing their 161.6K followers to clean their hands in style. Be nice to me. The creator of Pwuffy, Joyce, actively engages with her audience by liking and answering comments on her TikTok videos. Dance along to your favorite Tik Tok music or lip sync to a popular song or get your pet to do cute things and get on the trending feed. While there are many young users on TikTok, this social media platform isnt just for teens to post pranks or dancing videos. I Create videos showing you what its like starting a small business, and working everyday to make it a success. Watch popular content from the following creators: effortlesss(@effortlesssuk), REBORN CLUB(@rebornclub.co), Aprs Sunday(@apressunday), 3Sibs(@3sibsco), Trippyyqveen (@trippymulatto), Ohshecute.uk(@ohshecuteuk), stephany andrea(@stephanyandrea), Mypheme(@mypheme), Mypheme(@mypheme), goddess appeal . Tactical Management For Your Companys Marketing Strategy (Latest Guide), How to Use YouTube Shorts for Social Media Marketing (Latest Guide). Here's how 4 of them successfully leveraged the unique algorithm. Pretty cool, right? As long as you have good TikTok ideas for this social media platform, you can produce content that will show up on the For You feed of users in general. For example, if you are a baker can you share a video of a perfectly iced cake? So get your cameras ready to record your cat, tortoise, hamster, gerbil or any other fur baby. Post behind the scene footage of your day-to-day activities as a business owner. Viral TikTok Brand #1: The Silk Labs. ), 11 Instagram Content Ideas for Service-Based Businesses. Things to have in mind when allocating your time and money are: Special effects and CGI may have their place in TV shows and movies. The short video app announced in 2021 it had surpassed one billion monthly active users and was the most downloaded app in Apple's App Store for Q2 2022, with more than 60 million downloads.. TikTok is known for memes, dance challenges, and viral moments, and it's attracted . Share an up close and personal look of your products to show off what makes them so special. Traffic: TikTok allows you to include a link to your website on your profile. This will help educate a customer who might be interested in learning more or knowing what they will be getting if they sign on with you. You can see all these metrics by simply opening your video in your profile. this could be u but u playin #foodie #foodporn #plates #smallbusiness #messytok #messy #foodblog #money #makemoney #smallbusiness101 #hacks #lifehack. 29. A simple like or comment means the world #foryoupage #fyp #smallbusiness #blackownedbusiness. For small businesses with limited time and resources, this is great news. Every day, people share their unique stories, promote their products and services, and take us behind the scenes as they grow their business. She loves books, film, music, photography, food, traveling, fashion, and beauty. Melody Day is a UK-based copywriter, working in developing industries such as travel, beauty, and lifestyle. Your email address will not be published. Amassing 78.2K followers, wrldinvsnofficial proves that social media marketing is a key asset to any developing brand. Even when you feel posting on TikTok is just another thing you have to do from an already long list, you shouldnt leave it aside. Make sure you communicate to your audience what you stand for and what moves your business forward. While some brands steer away from pushing their products on TikTok, others find great success in doubling down on this strategy. Joyce said her priority is to have the best customer service by selling perfect products. #stickers #waterbottle #dietcokelover #avatarthelastairbender #disney #yeti". Hello Black Child LLC is a small business on TikTok that sells womens clothing and accessories that embrace Black culture and urban fashion with confidence. 49% of TikTok users said it helped them make purchase decisions. whenever someone asks how its like having your own #smallbusiness i love it! @rileysstickers She makes the cutest stickers, especially ones where you can show your college pride! Content like these helps keep your page positive and bright. Armed with this knowledge, you can start scheduling content on TikTok when it works best for your audience. Read world-renowned marketing content to help grow your audience, Read best practices and examples of how to sell smarter, Read expert tips on how to build a customer-first organization, Read tips and tutorials on how to build better websites, Get the latest business and tech news in five minutes or less, Learn everything you need to know about HubSpot and our products, Stay on top of the latest marketing trends and tips, Join us as we brainstorm new business ideas based on current market trends. It's such a huge benefit to work with a social media personality like Cassey, who already has not only a fanbase but a loyal community that she has built trust with, says Lexi King, PopFlexs social media lead. 20. Viral TikTok Brand #3: Designs by Felicias. You can find a unique way to utilize a trending audio to push your product and educate your audience about your brand., She continues, In fact, being different and interpreting trends in unique ways has been some of our best performing content.. Want aesthetic. Way too often, I see other small businesses get stuck on views and why certain videos they worked so hard on arent getting any traction, she says. If youre wondering how to get some inspiration for new videos and how to keep it going for the rest of the year, check out our ultimate TikTok platform guide to help get you started. They are all versatile and adorable! How to style the Rapunzille Star Struck Ear Threaders 2 ways. How to turn your passion into a career #learnfromme #edutok. starfallcandleco has gained 131.9K followers due to their eclectic assortment of candles and rooms sprays. Things That Just Make Sense: You might have seen the TikTok trend where people share things in their home that just make sense. Everyone on TikTok knows about the Korean Fire Noodle challenge and the hashtag #koreanfirenoodles is viral on the platform. so many things have been restockedlink in bio. 17. Answer legal questions pertaining to having a small business. Discover short videos related to cute small business on TikTok. It is alright to share some aspects of it as a TikTok video, such as your favorite workout, the cafe you always go to, your morning routine, etc. Theyll find you and your brand awareness will grow. Share with your customers some of the hardships youve faced and how you got through them. Why not share the love? 39. Therefore, once in a while, your TikTok account needs some content thats not directly related to your business, products or services. Share everything that goes into creating the actual listing for your product. This is the best tiktok collections. XXL Scrunchie & CO is a small business in Canada that sells handmade scrunchies to protect your hair. Your email address will not be published. .*: original sound - . While posting videos, gaining followers and getting likes can look great, youll need to measure ROI to see if you should keep posting content or drop it. 16. Since then, we've seen small businesses like Artesana Soaps in Camden, AR and Siders Woodcrafting in Brewer, ME create joyful, authentic short videos that reach people down the street and . He loves his six packs so much that he endeavours to protect it at all cost with a layer of fat. Making things more streamlined for businesses, TikTok introduced TikTok for Business in mid-2020. Subscribe to our social media tips and get a FREE Instagram checklist for your business, By subscribing, you agree to our Unboxing videos in this case will do you brand good. The State of Mobile 2022 report from Data.ai (formerly App Annie), "consumer spending on TikTok increased 77% in 2021. 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Discover short videos related to cute small businesses cloths on TikTok. They will love to see where your products are created. Let your customers get to know the people behind your business. Share your brand story 3. Plus, this brand also offers mystery bundles, allowing customers to get a set of surprise gifts. These can include social media memes, challenge videos by others, videos of viral events, and so on. Realistic: Can you achieve this goal with the resources you have? Are you restocking one of your best sellers? Share these types of videos with your followers to brighten up their day. hbspt.cta._relativeUrls=true;hbspt.cta.load(53, '2c7242e4-ad54-4f63-8627-a15aa6a2ea50', {"useNewLoader":"true","region":"na1"}); In this article, we not only list successful small businesses on TikTok with a breakdown of their strategies but also hear from some directly on what influenced their success. About 90% of the TikTok videos this brand posts on TikTok are directly related to its product, specifically the quality, performance, and durability. 12. Free and premium plans, Customer service software. It can be something practical so that people know theyre not alone in their personal struggles. That way, viewers will know that youre a dedicated seller who is well organized and clean. TikTok video from Huda Moopen (@hudadoesart): "so many things have been restockedlink in bio #smallshop #smallbusiness #etsy #islam #hijabidoll #hijabi #muslim #fyp #foryou #cute". Another interesting note? Their TikTok account highlights the nuances of each style, helping their 216.2K followers choose the best case for them. Tik tok got me again #tiktokmademebuyit #fyp #tiktokmusthaves #security. Take this video below, which earned nearly 270K views. We're committed to your privacy. Share how you registered under SSM and whether or not you buy any insurance for your TikTok small business, or how you applied for a business loan, etc. 1. Jessica is a freelance writer and SEO specialist based in Las Vegas. 5. Theres something satisfying about seeing how a business packs orders and your customers will love seeing what happens before they receive their order. Bigger corporations often call this CSR (corporate social responsibility) and if youre a small business, you can start with small projects too. Day in the Life: Take your followers along with you on a typical day as a small business owner! 4. Small businesses around the world could apply to receive part of the $100 million in ad credits that TikTok made available. And spread the message that clothes categorized as ghetto or tacky are unique and contribute to the diversity of the Black community. Why Small Businesses Should Pay Attention to TikTok. 1. Splitting this model in two was definitely the right move. next restock is 5/8 #smallbusinesscheck #handmade #jewelry #plants. Your business doesnt have to be pet-related for you to feature your cute pets. Share the story of how you came up with the name and what it means. It can even give you a clue about how to approach them with your product as the solution or how to build trust based on shared values. She creates handmade clay earrings. Doing trendy dance moves doesnt always need to be your answer to increasing your reach, says King. This can be anything from your family, community service, your favorite treats and more. This small business uses TikTok to both promote their prolific clothing brand as well as give integral marketing advice. A daily dose of irreverent and informative takes on business & tech news, Turn marketing strategies into step-by-step processes designed for success, Explore what it takes to be a creative business owner or side-hustler, Listen to the world's most downloaded B2B sales podcast, Get productivity tips and business hacks to design your dream career, Free ebooks, tools, and templates to help you grow, Learn the latest business trends from leading experts with HubSpot Academy, All of HubSpot's marketing, sales CRM, customer service, CMS, and operations software on one platform. But thats not all youll find scrolling down their profile. You can find so many unique and creative items from small businesses and TikTok is a great way to discover them! These self-defense keychains contain a range of features including a window breaker, a flashlight, and more. Elf Cosmetics has been doing an INCREDIBLE job on TikTok thus far. 34. This dino will be available for my shop restock on April 16th at 12pm Est. In this article, we not only list successful small businesses on TikTok with a breakdown of their strategies but also hear from some directly on what influenced their success. Check out the Business Learning Center to get your questions answered and learn how to shine on the platform. To help your small business get started on TikTok, weve done the research and brainstorming for you. Its important to plan your social media budget and allocate your resources so you get a cost-effective strategy. hey provide scents such as Frosted Sugar Cookie and Bourbon Butterscotch, helping to diversify themselves from other candle producers on the market.